
Artificial Intelligence
The Impact of Ai on the Interior Design Industry
The interior design industry has experienced a profound shift in the age of social media. Platforms like Instagram and Pinterest that have made it easier than ever for homeowners to access inspiration, but they’ve also homogenized the design landscape. Scroll through any feed, and you’re likely to encounter the same color palettes, furniture trends, and layouts recycled endlessly. Design has always involved borrowing and adapting ideas, but social media has made it both easier and more tempting to replicate rather than innovate.
Artificial intelligence (Ai), a tool that’s quickly becoming a game-changer in the industry. While some may view Ai as a threat to creativity, in reality, it’s another resource. It’s a way to streamline processes and better communicate with clients. But where does this leave interior designers? Are we losing the artistry of our craft, or are we finding new ways to serve our clients more effectively?
Is interior design an Art or a Service?
Historically, interior design has been viewed as an art form, with designers using their vision and creativity to transform spaces. But as Ai tools make design more accessible the clients increasingly seek out Pinterest-perfect spaces, the designers role has shifted. More often than not, designers find themselves acting as guides rather than artists. Our work becomes less about creating what we love and more about helping clients articulate their ideas, navigate choices, and bring their visions to life. While this shift doesn’t diminish the value of the profession, it does highlight how much interior design has evolved into a service-oriented industry.
Ai can suggest a sofa, but it can't sit on it.
Ai isn’t taking over the hard work of designers any time soon. It can’t replicate the human touch needed to understand a client’s emotions, preferences, and unique lifestyle. Nor can it manage the complexities of balancing aesthetics, functionality, and practicality within a space. What it does do is enhance our ability to serve clients, providing tools to visualize ideas, streamline workflows, and communicate more effectively.

Ai Tools Shaping Interior Design
Ai has introduced a suite of tools that are reshaping how interior designers work. These tools make it easier to visualize ideas, test concepts, and execute projects efficiently:
3D Rendering Software: Ai-powered rendering tools like Lumion, Enscape, and Twinmotion allow designers to create hyper-realistic visualizations of a space. These renderings help clients see exactly how their rooms will look, making it easier to communicate ideas and secure approvals.
Virtual Reality: Tools like Modsy and RoomSketcher enable clients to virtually "walk through" their future spaces. AR apps can overlay furniture and decor into a real room using a smartphone, bridging the gap between imagination and reality.
Ai Powered Mood Boards: Platforms like Canva and Morpholio Board utilize Ai to suggest color schemes, furniture, and decor based on a designer’s initial ideas. This speeds up the conceptual phase and helps create cohesive designs.
Style Predicition Algorithms: Ai tools like Houzz’s Ideabook use machine learning to analyze client preferences and suggest designs that align with their tastes. This personalizes the experience and narrows down options, saving time for both designers and clients.
Generative Design Platforms: Tools like Autodesk’s Dreamcatcher use Ai to create multiple design iterations based on specific parameters, offering designers a wealth of options to choose from.
Design may be less about pure artistry and more about collaboration and execution, but that doesn’t make it any less rewarding. By embracing Ai, designers can continue to innovate while staying true to their mission: helping clients create spaces that reflect their unique identities.
XOXO,
